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Clothing 101: Tips on Choosing Clothing for Your Business

We're glad that you've made the decision to put Company Colors apparel to work for your business. Your new company uniforms will be an important part of your continued success... promoting your unique brand, advertising your product and/or service, boosting staff morale, and presenting a professional image to current and future customers.

Now, comes the fun part...choosing the specific garments that will all work together to promote your business! Here are a few tips.

  1. Take a "Brand Inventory"

    Take a minute right now to do a quick "brand inventory." Review any stationery, business cards, fleet vehicles and signage that are associated with your business. Decide what you can (or are willing to) change and what you can't. Then base your purchasing decisions upon that assessment. Remember, an important part of your long-term business success depends upon presenting a consistent brand.

  2. Match The Clothing to The Job

    For instance, if you...

    get down and dirty...
    Tackle the day's work in our Long Sleeve Work Shirts, Short Sleeve Work Shirts and Pants.

    are meeting and greeting customers...
    Polo Shirts always present a professional image.

    wear business-casual...
    Try our Denim or Twill Shirts.

    work outside...
    Put our warm Jackets on your list.

    working inside and outside...
    Dress in layers including Fleece Casuals.

  3. Choose Between 100% Cotton AND Poly/Cotton Blends

    It's really a matter of personal preference and use. For example, our new polyester/cotton blend polos offer the comfort of cotton along with superior durability and outstanding shape and color retention. For pure cotton fans, we offer what we call "the gold standard of polos"...our 100% Cotton Piqué Knit Polo. Cool, comfortable and durable. Everything you love about cotton and more.

  4. Involve Your Employees in the Decision-Making

    Conduct your own informal "focus group" with the people who will actually be wearing the apparel you choose...your staff. Ask them what colors, fabrics and styles they prefer -- what works for them. Involve them in the decision-making right from the start and 100% dress-code compliance is guaranteed.
    TIP: Make it an event. Order lots of food and beverages and don't forget dessert! Email us in advance and we'll send you out enough Company Colors catalogs so that everyone has a copy to mark up and bring to the session.

  5. Add Your Logo!

    Your order isn't complete until you add your company name and Logo AND your employees' personal names. There's never a minimum... at Company Colors we'll personalize just one if that's all you need! Best of all, everything you buy is backed by our 100% Satisfaction Guarantee.

Ready to start? Shop now or order a FREE copy of our Company Colors catalog.



Polo shirts is one of the many products offered on NEBS. Our site offers coveralls and aprons.